Avina

About Avina

Imagine your sales team, constantly racing against time and competitors, but instead of chasing cold leads, they are guided by a powerful intelligence that whispers exactly who is ready to buy. This is the journey Avina enables. Avina is an AI-powered GTM platform built for modern revenue teams who are tired of the spray-and-pray approach. It transforms the chaotic noise of the market into a clear, actionable signal. By unifying real-time data across web intent, CRM activity, email interactions, ad engagement, and even company news, Avina paints a complete picture of buyer behavior. Its core genius lies in using advanced LLMs to read the full context behind every interaction—understanding not just what a prospect did, but what it truly meant. This allows Avina to score and prioritize accounts with human-like intuition, delivering a live, ranked list of warm opportunities. The result? Teams can stop guessing and start acting with precision, automatically engaging high-intent prospects through their existing sales stack before competitors even know they're in-market. Avina is the compass for the modern revenue journey, turning scattered intent into a mapped path to victory.

Features of Avina

AI-Powered Signal Scoring

Avina’s AI agents go beyond simple data aggregation. They read and interpret the full context behind every buying signal—from a prospect visiting your pricing page to engaging with a LinkedIn ad. By understanding the nuance and intent, the system scores accounts the way a seasoned sales leader would, separating genuine interest from mere noise and ensuring your team focuses on what truly matters.

Unified Intent Monitoring

The platform acts as a central nervous system for your go-to-market strategy, continuously monitoring and capturing relevant signals across a vast landscape. It seamlessly unifies first-party data (like CRM and email), third-party intent data, and public web information (job changes, company news) to give you a holistic, real-time view of which accounts are actively in-market.

Automated Workflow Orchestration

Avina doesn't just identify opportunities; it activates them. The platform automatically triggers the next best action by pushing hot accounts directly to reps, enriching contact information, adding prospects to targeted sales sequences in tools like Outreach, and building lookalike ad audiences. This keeps your pipeline moving without manual intervention.

Seamless Ecosystem Integration

Designed to fit into your existing workflow, Avina plugs directly into the tools your team already uses, including Salesforce, HubSpot, LinkedIn, Salesloft, Apollo, and more. It operates in the background, syncing scores, signals, and enriched lead data to your CRM and delivering alerts via Slack, ensuring no signal is ever missed.

Use Cases of Avina

Accelerating Sales Team Productivity

Sales development representatives and account executives use Avina to cut through the clutter. Instead of spending hours prospecting and qualifying, they receive a daily, prioritized list of warm accounts that have demonstrated clear buying intent. This allows them to act fast with personalized outreach, dramatically increasing connect rates and pipeline velocity.

Powering Warm, Intent-Driven Outbound

Marketing and sales operations teams leverage Avina to transform cold outbound into warm, contextual engagement. By tracking accounts showing intent signals, they can automatically launch targeted email sequences, tailor ad campaigns to lookalike audiences, and ensure messaging is relevant to the prospect's recent activities and interests.

Account-Based Marketing (ABM) Execution

For teams running focused ABM programs, Avina provides the real-time signal intelligence needed to engage key accounts at the perfect moment. It monitors target accounts for job changes, funding news, technology adoption, and content engagement, allowing marketers and sales to coordinate timely, multi-touch campaigns that resonate.

Enhancing Customer Success and Expansion

Customer success and account management teams can use Avina to monitor existing accounts for expansion signals. By tracking news, job changes in relevant departments, and increased product usage intent, they can proactively identify opportunities for upselling or cross-selling, strengthening customer relationships and driving revenue growth.

Frequently Asked Questions

What kind of buying signals does Avina track?

Avina monitors a comprehensive range of intent signals. This includes web activity (visits to key pages), engagement with marketing emails and ads, activity within your CRM, sales call and email interactions, and public data points like job changes, company news, and funding announcements. AI contextualizes these signals to determine true purchase intent.

How does Avina's AI scoring differ from traditional lead scoring?

Traditional lead scoring often relies on rigid, rules-based point systems. Avina’s AI uses large language models to understand the context and meaning behind each signal, similar to how a human salesperson would interpret a prospect's actions. This results in a more nuanced, accurate, and dynamic prioritization that adapts to real-time behavior.

How quickly can my team get started with Avina?

You can get started and begin uncovering hidden pipeline in just 30 minutes. Avina is designed for seamless integration with popular CRM and sales engagement platforms, allowing for a swift setup process that immediately connects to your existing data sources and workflows without disruptive changes.

Can Avina automate actions in my sales stack?

Absolutely. A core feature of Avina is its ability to trigger automated actions based on high-intent signals. It can automatically create and enrich leads in your CRM, add contacts to specific sales sequences in tools like Outreach or Salesloft, build targeted ad audiences, and send alerts to Slack channels, ensuring intent immediately turns into action.