SponsorRadar

About SponsorRadar

Imagine you're a creator, pouring your heart into every video, building a community, and dreaming of turning your passion into a sustainable career. The biggest hurdle isn't creating content; it's finding the right partners to support it. For too long, finding sponsorships has been a game of guesswork, cold emails, and hoping for a reply. SponsorRadar ends that era. It is the definitive sponsorship intelligence platform built for the modern YouTube creator. Think of it as your personal scout, analyst, and strategist, all rolled into one powerful dashboard. We track over 543,000 real sponsorships across 39,000+ brands and 25,000+ channels, giving you an unprecedented, data-driven view of the entire sponsorship landscape. Whether you're a burgeoning creator with 10,000 subscribers or an established channel with millions, SponsorRadar illuminates the path. It shows you exactly which brands are actively investing in channels like yours, reveals their partnership history, and provides the tools to craft a pitch they can't ignore. Your journey from creator to professional starts with the right data, and SponsorRadar is your map to that future.

Features of SponsorRadar

The Brand Directory

Navigate a living database of over 39,000 brands actively sponsoring YouTube content. Each brand profile is a treasure trove of intelligence, showing you their complete sponsorship history, which specific creators they've partnered with, and the patterns in their deals. You can see exactly how many creators a brand like BetterHelp sponsors, browse their entire partner roster, and understand their niche preferences, moving your outreach from a cold call to a warm, informed introduction.

Channel Research & Analysis

Unlock the sponsorship portfolio of any YouTube channel. Simply search for a creator, whether a direct competitor or an inspiration in your niche, and see a detailed history of every brand that has sponsored them, in which videos, and how frequently. This feature allows you to reverse-engineer success, identify brands already comfortable with your content style, and gather social proof to strengthen your own proposals.

Personalized Sponsor Matching

Stop searching blindly. Once you connect your YouTube channel, SponsorRadar's engine gets to work. It analyzes your content, audience demographics, and niche to surface brands that are actively sponsoring channels remarkably similar to yours. This intelligent matching cuts through the noise, delivering a curated list of your highest-probability partners, complete with contact information and estimated deal ranges.

Integrated Outreach & Media Kit Tools

Turn insight into action seamlessly within the platform. Generate a stunning, professional media kit in one click, populated with your real analytics and audience data. Then, use personalized pitch templates to contact brands directly. The platform helps you track your entire outreach pipeline, managing relationships and follow-ups so you can focus on creating, not just administrating.

Use Cases of SponsorRadar

The Aspiring Creator Seeking Their First Deal

A travel vlogger with 30,000 subscribers feels ready for sponsorships but doesn't know where to start. Using SponsorRadar, they discover that brands like "Thrive Market" and specific travel insurance companies are actively sponsoring mid-sized travel channels. They use the Channel Research tool to study similar creators' deals, build a media kit showcasing their engaged audience, and send a targeted, confident pitch that lands their first paid partnership.

The Established Channel Expanding Their Portfolio

A tech reviewer with 500,000 subscribers wants to diversify beyond their two regular sponsor brands. They explore the Brand Directory by the "Tech" category, discovering dozens of hardware, software, and service companies they hadn't considered. By analyzing deal patterns, they identify brands moving into YouTube marketing and pitch themselves as the perfect launch partner, successfully adding three new lucrative sponsors to their roster.

A Brand Manager Scouting for Authentic Partnerships

A marketing manager at a new skincare brand needs to find authentic creators whose audiences trust them. Instead of relying on inflated follower counts, they use SponsorRadar to research which creators in the beauty and lifestyle space are already being sponsored by reputable, established competitors. This provides a qualified list of professional, sponsorship-savvy creators who are proven to deliver for brands.

A Talent Manager Optimizing Their Roster's Revenue

A manager representing multiple gaming creators uses SponsorRadar to track the entire gaming sponsorship landscape. They identify which game publishers, peripheral companies, and energy drink brands are spending most aggressively. They then match these opportunities to the specific strengths of each creator on their roster, systematically increasing the value and frequency of deals for every person they represent.

Frequently Asked Questions

How does SponsorRadar find its sponsorship data?

Our proprietary technology scans millions of YouTube videos daily, using advanced detection methods to identify sponsored content. We verify integrations, sponsor mentions, and disclosure tags to build our database of real, verified partnerships. This data is constantly updated to reflect the dynamic nature of the creator economy, ensuring you have the most current intelligence.

Is SponsorRadar only for large YouTube channels?

Absolutely not. SponsorRadar is built for creators at every stage of their journey. Our matching algorithms and database are equally powerful for channels with 10,000 subscribers as they are for channels with 10 million. The key is connecting with brands that are already investing in similar audience sizes and niches, which we make simple and efficient for all creators.

Can I see contact information for the brands listed?

Yes. A core feature of SponsorRadar is providing actionable data, which includes access to brand contact information for outreach purposes. This allows you to move directly from discovery to introduction, streamlining your entire sponsorship acquisition process and helping you build relationships faster.

How accurate are the estimated deal ranges provided?

Our deal ranges are informed by analyzing thousands of public deals, channel analytics, and market trends within specific niches. While we cannot disclose exact private deal terms, these estimates provide a highly reliable benchmark for negotiation, helping you understand the market rate for channels with your audience size and engagement level.